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New Advertising and Media Campaign

New Advertising and Media Campaign

A new ADV | Alegra Nectarines

The start of the New Alegra Advertising and Media Campaign involves a range of press activities planned through the year, focused on the different seasonal fruits.

The start of the New Alegra Advertising and Media Campaign involves a range of press activities planned through the year, focused on the different seasonal fruits.
Ads will appear in the leading publications on the domestic and international trade and will have a QR code providing quick access to a presentation illustrating the tracking of the product illustrated at different stages of the production chain.
They will be product advertisements, but with a strong institutional character emphasizing the Alegra Key Partnership with Modern Retailing.

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